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Product Launch~

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Ann View Events helps you plan and organize your product launch with innovative launch ideas. We start by identifying the target audience; are they Customers / Employees / Dealers / Retailers / Media / Investors. What are we trying to communicate to the audience? What are the key features/US P's we want to emphasize on? What mood/ambiance do we want to create? What is our competition doing? Do we want our branding to shout loud or be subtle?
Once we understand the objective of the event; we now can look at the various options of launch ideas like Revolving stages, Rotating stages, Hydraulic stages, Curtain splitters, Glass breaking mechanisms, Ball breaking mechanisms, Product fly up/down, Screen Popups, life-size replica launches, Mascots, Confetti blasts or any other such form of innovative launches.

Organizing events can be very demanding and costly. So, allow an award winning company like ours to take the strain, leaving you more time on your hands. We offer a full range of creative and management services, nationally and internationally. Ann View Events is a company with a reputation to adhere to schedules as it is essential we deliver on time and on budget because your event would have cost considerable amount of money.

That's why we take care of everything, from conception to completion, giving you the client a total peace of mind because you know that the event will be effective, successful and enjoyable.
 

Product Branding~

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Over the years, we have conducted brand equity measurement studies for hundreds of brands and over the years, we have also helped leadership teams position hundreds of brands. What is the number one quality that people look for in brands? – Trustworthiness. What is the number one quality that management teams want to build into their brands? – Trustworthiness. A brand is nothing if not trustworthy. If your brand is not capable of consistently earning its customers’ trust over time, it is doomed to failure. A brand must be predictable. It must be dependable and reliable. It must deliver on its promises. It must be responsive to its customers’ requests. It must be transparent in its business practices. And it must not lie to its customers.

It is that simple. If your brand is not there, you have work to do. There is nothing more to say.

Most often than not, businesses will find it quite difficult to persuade customers to buy a certain product if they do not fully understand what makes customers tick. The need to formulate a strategy for marketing new product is crucial for any business. Without a well-thought through plan to attract customers, your efforts will most likely be haphazard and inefficient. Businesses should focus in making sure customer needs are met and develop long-term and profitable relationships with them. This means that you will need to establish a plan of action that is flexible in a way that it can respond to any changes in customer perceptions and demand. On the other hand, your marketing scheme should be focused on identifying and communicating the benefits of your business is offering to its target market. You will then need to monitor and maintain its effectiveness.Market segmentation is an essential factor for a successful marketing strategy. Being able to identify the different market groups allows a business to make better and more effective decisions in regard to advertising new products. This is the key to understanding the different wants and needs of different customers. Once you have categorised your market, you will then be able to formulate marketing activities that will ensure your targeted audience to know about the products or services you are offering and why they need them in their lives. This is achieved through the various forms of advertising. Since customers know exactly what they want and what will motivate them, you need to base your techniques on this fact. You have to make your targeted audience feel that they need to purchase whatever it is you are offering.n this highly competitive market, a business cannot afford to slack off and leave the competition without putting up a good fight. What your business was like a year or two ago may not be what it is right now. Gigantic changes are going on in the world and marketing strategies are no exemptions to that. Businesses should think outside the box. Observe who is doing better and then try to imitate them or better yet, outwit them. It will greatly benefit your company to do market research in order to determine your potential market and be able to make changes to your current marketing strategy. This is mainly done to draw uninterested customers to at least give your business a try. Your new product launch should make enough noise to ensure that it will remain in customer’s memories and entice them to really try it. With the various media available today, you can maximize your visibility by not limiting your business to one media. Turn your company around by doing a major brand makeover. If there are not a lot of people who are buying your product or service, then perhaps it is because they literally do not see you. This is not a time when businesses are allowed to sober down on marketing techniques just because the economy is going down. Once the economy gets back on track, chances are people will no longer remember those that were not visible in the market during this time. You have to make your business a household name for people to remember you long after this global recession is over.